In a world where the market is driven by marketing strategies and behavioural tendencies, it is imperative for us to understand why people buy products. The first half of the twentieth century saw many important developments. Mass mediums were introduced and became a part of peoples daily routine. Around this time only, marketers started using these mediums to form associations between the products they were selling and the unconscious (mind) of their customers. In a way, consumerism as a culture was offered to cope with insecurities. Whether it helped the customers in coping with insecurities or it simply distracted them is questionable.
Coming back to the ‘reason’ behind why people buy products, we need to think about why customers buy alloy wheels. The major reason that has mostly been noticed is that alloy wheels ‘look good’. There are other benefits like they do not easily wear or corrode. However, the ‘selling point’ of these products is the design and visual look. It might be because cars are also status symbols. At times, people associate their cars to their personality. It might be because of this reason that they go for products that are good looking.
This article focuses on how to maintain the good look of your alloy wheels. It will guide you on how to clean your alloy wheels effectively at home.
Choosing The Cleaner
Step 1: The first and foremost step is to get an alloy wheel cleaner. It is to deal with ordinary dust and dirt. The alloy wheel cleaner can help you get rid of the kind of grime that normally accumulates after driving. All you need is a spray-on. Just be sure that you pick a cleaner that is specially meant for alloy wheels. A single pack will provide you for 3-4 uses. Remember, using a standard wheel cleaner might damage your alloy wheels.
Step 2: What can we do to break down tough grease and stains? Foaming oven cleaner is a product that can be useful. It is effective enough to work on oil, rust, water and mineral stains, or any other hard-to-remove substance. Apply and leave it for a few minutes, and you will see the most persistent stains dissolving in cleaner. It is possible to get a can of oven cleaner at a supermarket or a drug store. It is advised that you wear thick gloves and eye protection while using it as it can act as an irritant.
Step 3: If you wish to look for a natural remedy, then vinegar or lemon juice can prove to be an option. You can use them by putting it in a spray bottle just as you would do with any other commercial product. The natural acids will cut right through the most stubborn impurities. One more advantage of using these natural remedies is that, unlike oven cleaners, they are not harmful to your skin.
Using The Cleaner
Step 1: Before applying the cleaner, it is imperative to give the alloy wheels a preliminary rinse with water. This is to clear away the excess dust. Make sure that you clean each part of the wheel with water, including the interior of the wheels. This can be done more effectively by increasing the pressure of the stream of water. Use a pressure attachment for this. If you do not have one, your thumb will also work.
Step 2: The next step is to apply the cleaner to the wheels. Apply it to the wheel’s centre hub and outlying components. However, make sure that you maintain your distance while applying the cleaner to minimise exposure to harmful fumes. Also, remove the plastic hub covers before spraying the cleaner.
Step 3: Let the cleaner sit for some minutes. This is so that it can penetrate the dirt. The efficient way of doing this is to spray the cleaner on all four wheels at once, and then scrubbing and rinsing them one by one. This will allow the cleaner to work properly as it will get adequate time on each wheel.
Step 4: Once the cleaner has settled, it’s time to scrub it. You will need a soft-bristled detailing brush to do this. Work the brush in small circles. This movement will lift the remaining dirt right off with less effort. Focus on areas near rim screws and spokes; this is where the stubborn dirt accumulates. If you do not have a soft-bristled detailing brush, then you can also use a toothbrush.
Step 5: Once the dirt has been scrubbed off the wheel surface, you are good to go for rinsing the wheels with water. You need to flush the remaining cleaner and dirt from around the wheel. If any traces of the cleaner are left behind, they might lead to corrosion.
Step 6: The last step is to wipe the wheel dry using a microfibre cloth. Run the cloth from top to bottom to soak up the water. Drying the wheels manually will prevent any sustained water sports. Microfibre is your best choice because it is softer and more absorbent in comparison to other materials.
Following the above-mentioned steps properly should help you properly clean your alloy wheels. We understand that at times, people see their cars as symbols. They can mean anything. For someone, the car can be a symbol of passion. While for another person, it might be a symbol of status. Whatever it might be, to retain the ‘quality’ of anything, you must take care of it.
Do you require Cheap Alloy Wheels? If you do, Phillips Tyres might be the best choice for you. We offer a wide range of wheels from various premium brands. You can visit our website to use our special wheel finder tool and browse through wheels with the specifications of your choice. Other than the wheels, we also offer tyres. Vehicle-related services like wheel alignment, wheel balancing, exhaust repair, brake repair, battery repair, and car servicing are also available.